Wednesday, February 4, 2009

Superbowl Ads

The 2nd Dorito commercial was where the chips gave a man superpowers. The target audience was probably geared more toward men because it shows the guy making the wind tear a woman's clothes off.

The Castrol commercial showed "grease monkeys" making a man king. I was also geared toward men because it's a product that would interest more men than women.

The Bud Light commercial catches the audience's attention because it features Conan O'Brien making a fool out of himself. Target audience would be younger adults to teenagers, because he hosts a late night show, which young adults watch.

The Pepsi commercial compared but also showed the similarities between 2 generations. It featured young sounding hip music combined with clips of familiar people/movies which catches attention. The target audience of this ad would include almost everyone- because almost everyone drinks Coca-Cola.

The eTrade ad showed 2 babies talking. It catches the audience's attention because of comedy. Target audience could be anyone who thinks babies talking/singing is funny. But eTrade is insurance so probably more adults.

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